One platform, two luxury brands
A multi-tenant commerce and fulfillment platform, from browse to doorstep, built and run by one person.
A luxury fine art brand needed complete commerce: individual storefronts for every piece, server-side checkout, editions and provenance, print fulfillment, memberships, and gift cards. Agencies quoted quarters. The business needed weeks.
One platform serves multiple brands on separate domains from a single codebase and database: 86 generated product storefronts, a unified discount engine, payment webhooks, automated print fulfillment, certificates of authenticity with the artist’s signature, an owned QR system for printed packaging, and a four-tier membership program with partner revenue sharing.
When a second brand needed launching, a specialty coffee company selling from sourcing through shipping, it onboarded onto the same stack in days. The third tenant is a configuration block, not a project.
